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Emma Gooley
ASEAN Public Sector Director, Microsoft

Emma Gooley is the ASEAN Public Sector Lead at Microsoft, supporting six countries that make up the ASEAN business including Singapore, Malaysia, Thailand, Philippines, Indonesia and Vietnam. In this role, Emma heads the Sales Strategy, Business Development, Partnerships and Go-To-Market across all Government, Healthcare, Defence, Education and State-Owned Enterprises, with the commitment of the Microsoft vision to empower every individual and organisation to achieve more. This vision remains true across Public Sector as there is mutual prioritization of governments to protect citizens and ensure economies prosper. Leading the Public Sector business means engaging with global and country teams, partnering with country presidents and prime ministers to ensure that from policy to technology platform, Microsoft providing solutions of digital transformation. As governments are looking for AI adoption, Emma is active with policy makers and legal teams helping governments to formulate AI center of excellence and policy, AI skilling initiatives, national security frameworks to support the digital transformation and in connected citizen community building.
Emma has been with Microsoft since 2018, initially leading the support and consulting business for APAC which included Australian, New Zealand and Korea operations. During this time, Emma helped spearhead Microsoft’s market leadership with Unified Support across Enterprise, SMC and Public Sector markets and led the outreach sales motions for digital selling.
Emma started her IT career in 2005, working across multiple IT market leaders such as IBM, Hewlett Packard and Salesforce before joining Microsoft and over this time worked across the globe specializing in marketing, sales and business development. All the positions have involved engaging with customers across all segments such as Telco, FSI, Manufacturing, Oil and Gas and Public Sector and leading high performance field teams. Emma has been involved with TedTalk and published a paper on empathy in sales process and interpersonal skill building.
Emma is an advocate of Diversity & Inclusion and for the last 3 years led the ASEAN ‘Women At Microsoft’ Group focused on internal initiatives to support the voice of women, culture creation across the employee resource group and working externally with customers, partners and associations to drive the women studying STEM, upskilling women in AI and in mentoring programs. Some of the most noted achievements have been #NetWalk across Singapore, UWS student mentoring, panels with Google, Redhat, PWC, KPMG, Clarins, Zebra and NTT.